February2022

7 of the Best B2B Landing Page Examples

Black landing page template with light purple graphics

7 of the Best B2B Landing Page Examples Are you trying to put together an online marketing strategy to improve your B2B business leads and conversion? Or perhaps you want to draw your prospects down the customer funnel by making an appealing offer? If so, then read on to learn[…]

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What is The Purpose of a Company Blog

Woman presenting a company blog on a canvas

What is The Purpose of a Company Blog? “Don’t focus on having a great blog. Focus on producing a blog that’s great for your readers.” Brian Clark The retail landscape has changed dramatically over the last two decades, as an increasing number of businesses move online. With more than 80%[…]

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How to Do Qualitative Audience Research

Woman conducts qualitative audience research during zoom meetings with colleagues

How to Do Qualitative Audience Research Many startups struggle to increase their revenue, due to the failure to gather sufficient customer data. Statistics published by SEM Rush showed that 66% of small businesses are facing financial challenges. This is one of the reasons you should conduct qualitative audience research in order[…]

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