Firm’s must hit the web to boost business

SME’s must not underestimate the importance of their online profile, according to Google.

Dan Cobley managing director of the search engine, said that small firms need to do more to engage with digital marketing.

Mr Cobley who is spearheading a campaign which aims to get more Welsh companies online, said that the internet can offer businesses opportunities for expansion.

In a quote given to reporters, Mr Cobley said: “Independent studies has shown that small businesses using the internet grow four to eight times faster than small businesses that are off-line.

“So if we can help thousands of small businesses get online it will be good for the economy and consumers.”

He added that it is vital to get more businesses on the web, as the digital sector makes up seven per cent of the UK’s GDP.

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