News and blogs
Corporate blogs crucial in business promotion
Corporate blogs can help businesses to promote themselves and engage with customers, according to a new survey. Recent research by Percussion Software revealed that blogs play a critical role in helping companies create compelling content for engaging consumers. But their analysis showed that few companies are making use of this[…]
Read More »The good, the bad and the great side of content marketing
I’ve got some good news and some bad news. The good news is that at your fingertips lies the doorway to all of your dreams and business objectives. The great news is that with the right type of content, your business could be raking in millions in half the time[…]
Read More »UK consumers top web-use figures
Internet users in Britain spent more time searching for products and using online services this year than individuals from any other EU country, according to new research. Findings from intelligence organisation comScore revealed that the average Brit spent 36.7 hours online in February compared to a Europe-wide average of 28.2[…]
Read More »Leeds business leaders to get a taste of the future
Yorkshire business leaders are set to get an exclusive opportunity to discover how they can take their business into the next generation. The very first Mobile and Apps in Marketing Conference will be taking place in July, at Leeds Metropolitan University on July 4. The inaugural event, jointly hosted by Leeds[…]
Read More »The power of positive marketing
Positive marketing is not a phrase you hear very often. When it is utilised, it is often used in a number of different contexts. So what is it exactly? Put simply, it is a form of advertising, where you appeal to people’s positive emotions. Do you ever notice how many[…]
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