January2022
Why You Need a Copywriting Agency For Your Business
Why You Need a Copywriting Agency For Your Business In the world of digital marketing, attention is part of the economy. The more eyeballs you get on your website and online assets, the more leads and sales you are likely to generate. There are, of course, many ways of gaining[…]
Read More »Why You Need a Digital Marketing Strategy
Why You Need a Digital Marketing Strategy “Those who fail to plan are planning to fail” – Benjamin Franklin The importance of a digital marketing strategy cannot be overstated. Without a clear direction of where you are going, it is difficult to achieve your KPIs. Promoting your business online literally gives[…]
Read More »Landing Pages
Landing page writing services The landing page of your website is your first and best opportunity to make an impression on the audience. Although websites are great for discovery and exploration, they’re not as effective at turning traffic into revenue. Landing pages contain fewer distractions than a normal webpage due[…]
Read More »Drowning in Data: Why Less is More When It Comes to Marketing
It seems almost heretical to suggest that marketers make do with less data, because no marketing strategy can be successful without it. But the biggest mistake that most businesses make is collecting too much data or worse, aggregating bad data. This leads to something called InfoObesity, a term that was[…]
Read More »